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Writer's pictureRoux Babe

"Behind the Beauty Brands: Exploring Cruelty-Free and Sustainable Beauty Products"

Updated: Feb 4

In a world increasingly conscious of its environmental impact, beauty enthusiasts are seeking cruelty-free and sustainable options. Let's delve into the realm of ethical beauty and discover the stories behind some notable brands leading the charge.





1. Allies of Skin

Allies of Skin stands out as a brand committed to clean beauty. Their products are not only cruelty-free but also free from harmful ingredients, ensuring a skincare routine that's kind to your skin and the planet.








 

2. Inika Organic

For those embracing organic beauty, Inika Organic is a pioneer. Their certified organic and cruelty-free cosmetics are perfect for eco-conscious makeup lovers who want to enhance their beauty without compromising their values. 90% of Inika packaging is made from sustainable & reusable materials. Inika have minimized their virgin plastic use by 84%, from 8.1 to 1.3 tonnes.






 

3. Oway

Oway takes sustainability seriously. As a brand focused on organic hair care, skincare, and body care, their products boast biodynamic ingredients and environmentally-friendly packaging. Oway is a shining example of how beauty can align with nature. At Oway, everything comes from the earth and is created by humans.


Oway is the first and only professional agricosmetic brand to use glass and aluminium as primary materials in its packaging, with the goal of creating the first global network of entirely plastic-free beauty salons and spas.




 

4. Beauty Pie

Beauty Pie redefines luxury with a unique model. By offering high-quality products without the hefty price tag, they make premium beauty accessible. Plus, they are committed to cruelty-free formulations, making glamour guilt-free. Beauty Pie's packaging team is focused on a drive toward fully circular packaging, and have committed to reducing the amount of packaging, paperboard, and virgin plastic per product. They are targeting an increase in our usage of post-consumer recycled plastics, year-on-year.







 



5. Pure & Cimple

Pure & Cimple takes simplicity to a new level. With a dedication to minimalism and natural ingredients, this brand provides skincare solutions that are not only effective but also eco-friendly. Pure & Cimple calculates their annual plastic footprint and donates to fund the collection of low-value PP plastic waste equivalent to + additional 200 lbs from oceans and landfills every year.






Exploring these brands is not just a beauty journey; it's a commitment to a more compassionate and sustainable lifestyle. As you incorporate these cruelty-free and sustainable options into your routine, you contribute to a brighter and more beautiful future for both you and the planet.



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